Designing a Studio Logo

There are a number of tools you can use to do this.  Before we look at what they are, you need to think of some ideas about what your film production company will be called.

Start by thinking of your initials or group initials if you want to create an identity.  Alternatively, if you know what genre you want to make, then give yourself a genre appropriate name. E.g. for horror, you might want to call yourself 'Cold Steel Films' or something else with appropriate connotations.  For an action movie, perhaps you would use the term 'Magnum Films'.

My initials are RAM, so naturally I would want to make a film that has some iconography linked to this, below are some Google image examples.

This image is taken from a car manufacturer, the image has a nice metallic feel and looks bold and sleek.  All I need to do is add the word productions. This is a classic image of a ram, so I could crop and only use part of this image - the horns are biggest giveaway.

Here the horns have been adjusted slightly and an existing text slogan already exists




The programs I will be using are Photoshop, and an online website called http://www.flixpress.com

There are two approaches, either make my logo from scratch in Photoshop or use a free automated template in Flixpress to create an animated logo.

Above I have made sure that I used the film and video preset (file - new - preset - film and video - PAL Widescreen) and coloured the background black.

I have edited the image by removing some of the background (magic wand tool) and positioning it within the safety lines.  By right clicking any of my layers I get 'blending options' which allows me add effects like glow, shadow and emboss (great for 3D effects).

The font I used above was taken as a screenshot from www.dafont.com the nice thing about this website is that you can choose themed fonts, e.g. action, horror, drama, comedy. 

• Alternatively, see what I've made below using Flixpress. 

Here I am able to customise the theme and get the right look.

You should all be blogging about the evaluation of how you made your film production logo:

• how did you start
• how did you generate ideas
• if you were in a group
• how will you choose the one to use in your film.

Screenshot lots of evidence to highlight on your blogs (screenshots, images, completed logos)